Is Your Attraction Marketing System Performing?

By Steven Suchar


There is a new and revolutionary way of marketing that has developed, which has turned conventional techniques on its head. Attraction marketing means you no longer have to hunt for folks to sell your product to. Back in the day, folks spent hours cold calling on the telephone and knocking on doors often with no results. Implementing attraction marketing, you now do not have to painstakingly search a non responsive market as your prospects come to you for what they require.

If you're a network marketing expert or have a multilevel marketing business, attraction marketing is the easiest way to do business. You don't waste your time running after disinterested folks and instead, you can free up your time for doing more productive stuff like promotion. The people you attract to your opportunity will be pre-qualified and will not just desire your products, but may want to become part of your team.

Old school strategies for getting sales ignored the fact that people like to buy stuff. Putting stress on folks by stressing them with cold calling was the swiftest way to lose a sale. Attraction marketing brings people who are ready to buy to your door and all you do is provide that pre-qualified purchaser with what they want.

It's no longer about selling product only, attraction marketing is about selling yourself first. Products don't sell products, folks sell products and with attraction marketing methods, you can reach success quicker. You brand yourself as the most attractive part of the package and the sales find you.

Of course, you have got to use techniques to persuade your prospects to buy the product too, this is done with less assertive methods than before. You show your prospect the way in which the product will benefit them and how it has improved your life. Basically, your product becomes an answer to their issues.

The same theory can be applied when you are prepared to build your downline. With the economy the way that it is, there are masses of folks looking for additional ways of earning extra money. There are also loads of social promoters who are looking to change their business for any quantity of reasons and other social marketers are the ideal target. Don't just tell them how great your opportunity is though. They have likely heard it all before and the hard sell will not work. You have got to persuade them that with your opportunity, they can have the business they actually want and be successful.




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