By Betsy James
Due to the latest Penguin and Panda upgrades, tried and tested approaches utilized to keep you top of the search engine ranking no longer work. Google now wants your written content to possess an organic flow to it, meaning that search engine optimization specialists need to spend more time looking for high quality written content, instead of quantity. That being said, search engine optimization is not done and dusted, there are still some tricks you can make use of to help your Google search engine positioning.
This all boils down to articles and other content and how consumers interact with it. Prioritize quantity over quality and you might not see many return visitors to your site.
Still included in Google's algorithm is credibility. Your site's credibility relies upon how many other sites link to yours. This authority goes through the roof if the sites that connect to you have a high search engine ranking themselves. Your very first step to getting inbound links is to have high quality articles and other content on your website. More people will link to you if they believe you to be delivering beneficial information. Another way to increase the number of backlinks to your site is to submit your site to web and article banks. Guest posts and blog comments all significantly help to assist your credibility, along with connecting to social network websites like Facebook, Twitter and LinkedIn.
A different way to increase your Google search engine positioning isan approach referred to as tiered link building. Here, you create websites on different tier levels - one linking another to the final destination which is your money website. Google doesn't like it when one website has a lot of inbound links. You can have one or two sites connecting to your money website; these are your tier 1 sites. Tier 2 sites are those that connect to your tier 1 websites, and so forth. This can help prevent your money site from getting reprimanded by Google while still getting the backlinks it needs to pull in website visitors.
In summary, SEO tactics continue to be important for your website in spite of restrictions on Google's algorithm, but they'll only work in combination with quality written content.
This all boils down to articles and other content and how consumers interact with it. Prioritize quantity over quality and you might not see many return visitors to your site.
Still included in Google's algorithm is credibility. Your site's credibility relies upon how many other sites link to yours. This authority goes through the roof if the sites that connect to you have a high search engine ranking themselves. Your very first step to getting inbound links is to have high quality articles and other content on your website. More people will link to you if they believe you to be delivering beneficial information. Another way to increase the number of backlinks to your site is to submit your site to web and article banks. Guest posts and blog comments all significantly help to assist your credibility, along with connecting to social network websites like Facebook, Twitter and LinkedIn.
A different way to increase your Google search engine positioning isan approach referred to as tiered link building. Here, you create websites on different tier levels - one linking another to the final destination which is your money website. Google doesn't like it when one website has a lot of inbound links. You can have one or two sites connecting to your money website; these are your tier 1 sites. Tier 2 sites are those that connect to your tier 1 websites, and so forth. This can help prevent your money site from getting reprimanded by Google while still getting the backlinks it needs to pull in website visitors.
In summary, SEO tactics continue to be important for your website in spite of restrictions on Google's algorithm, but they'll only work in combination with quality written content.
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