You already know that SEO is constantly changing and what worked before may not be working right now. This is true for both on-page and off-page SEO. In this article, we're going to give you an updated list of on-page SEO strategies that you can implement on your website right now.
Put your keyword in your permalinks: Set your links to post name. Make sure that your keywords are in the first three to five words of your URL. The easiest way to do it is by putting your keyword at the beginning of your post's title. Put your keyword in the title: A study done by Moz.com showed that web pages that have keywords at the beginning of the title tag rank better than web pages that don't.
As a basic on-page SEO strategy rule, you should be aware that over-optimization may bring you a severe penalty which is very hard to get rid of. This is why you need to keep your keyword density low and use a lot of words, phrases and specialty terms that are related to your main keyword.
Link to related relevant authority websites: An outbound link helps the search engines to determine exactly what your content is all about. So, if you have a website that sells bicycles, link to a page on Wikipedia about bicycles. Put your keyword in the first 100 words: You should put your keywords in the first 100 to 150 words of your blog post. Putting your keyword early in your content complements the title tag perfectly.
Although there are some debates in regard to interlinking within a silo structured website, in most cases, it is appropriate to link back to your primary page. This will help pass link juice to the homepage, and will also help Google and other search engines recognize what your website is about. These strategies should help you improve your overall search engine rankings for not only the main page, but all of the sub pages when using a silo structure.
Put your keyword in your permalinks: Set your links to post name. Make sure that your keywords are in the first three to five words of your URL. The easiest way to do it is by putting your keyword at the beginning of your post's title. Put your keyword in the title: A study done by Moz.com showed that web pages that have keywords at the beginning of the title tag rank better than web pages that don't.
As a basic on-page SEO strategy rule, you should be aware that over-optimization may bring you a severe penalty which is very hard to get rid of. This is why you need to keep your keyword density low and use a lot of words, phrases and specialty terms that are related to your main keyword.
Link to related relevant authority websites: An outbound link helps the search engines to determine exactly what your content is all about. So, if you have a website that sells bicycles, link to a page on Wikipedia about bicycles. Put your keyword in the first 100 words: You should put your keywords in the first 100 to 150 words of your blog post. Putting your keyword early in your content complements the title tag perfectly.
Although there are some debates in regard to interlinking within a silo structured website, in most cases, it is appropriate to link back to your primary page. This will help pass link juice to the homepage, and will also help Google and other search engines recognize what your website is about. These strategies should help you improve your overall search engine rankings for not only the main page, but all of the sub pages when using a silo structure.
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