Businesses rely on online presence and one way of achieving this is through Facebook. Getting Facebook page indexed in Google can be a challenge. Your website can have its own brandable logo so your customers recognize it right away rather than the Facebook logo being the first thing they see. Never underestimate the power of having your own .com domain address and logo. A professional looking website will create an aura of credibility with your website users and potential customers.
One of the coolest features of fan pages is that you can have an unlimited number of fans or "Likes". Your personal profile limits you to 5,000 friends which is usually more than enough for most people but it isn't nearly enough for most businesses.
A Facebook page does allow you to create images and insert all of your relevant information about your company's products and services. You can do specialized programming with it such as HTML and FBML (Facebook markup language, similar to HTML). But overall, you must still work within the confines of the page and are not allowed full 100% customization control over the look of the page.
Here's a quick example: Title: Facebook fan page name Meta Description: FB fan page name & About page Try including Facebook fan page name in your H1, H2 tags. Google loves pages that post links and use keywords in your status. Make sure that you link to relevant content as Google will penalise you if not. Include the URL in the text of your status and use the attach link in the Facebook publisher.
More obviously including contact details and a link to the relevant website is a must. Many people forget completely to do this and suffer as a consequence. Also indexing for local search engine results is imperative for Facebook SEO. Inbound links to your Facebook fan page from other sources including your website, YouTube etc. will help you get ranked higher in search engines. Make sure you link back from you Twitter profile and use a share box on your website.
One of the coolest features of fan pages is that you can have an unlimited number of fans or "Likes". Your personal profile limits you to 5,000 friends which is usually more than enough for most people but it isn't nearly enough for most businesses.
A Facebook page does allow you to create images and insert all of your relevant information about your company's products and services. You can do specialized programming with it such as HTML and FBML (Facebook markup language, similar to HTML). But overall, you must still work within the confines of the page and are not allowed full 100% customization control over the look of the page.
Here's a quick example: Title: Facebook fan page name Meta Description: FB fan page name & About page Try including Facebook fan page name in your H1, H2 tags. Google loves pages that post links and use keywords in your status. Make sure that you link to relevant content as Google will penalise you if not. Include the URL in the text of your status and use the attach link in the Facebook publisher.
More obviously including contact details and a link to the relevant website is a must. Many people forget completely to do this and suffer as a consequence. Also indexing for local search engine results is imperative for Facebook SEO. Inbound links to your Facebook fan page from other sources including your website, YouTube etc. will help you get ranked higher in search engines. Make sure you link back from you Twitter profile and use a share box on your website.
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